Archive for February, 2009

Where in the World is Volvo’s Treasure Chest?

Monday, February 23rd, 2009
Glady Reign asked:


Somewhere on the ocean floor lays a treasure chest full of $50,000 worth in pirate gold and a key to a all-new Volvo XC90. And enthusiasts around the world are finding ways to search for the sunken treasure…

The Volvo Car Corporation is calling all pirates, scallywags and treasure fanatics to join The Hunt – a competition in connection with the movie Pirates of the Caribbean: At World’s End, which opens in theatres on May 25.

The Hunt, which has started on the 4th of this month, is the second in Volvo’s partnership with Disney’s Pirates of the Caribbean movie franchise. This will also be the first time the competition has been open to Canadians. Last year’s program was limited to residents of the United States, United Kingdom, Japan, Spain and Austria. Now, the competition includes Bulgaria, Canada, Germany, Hong Kong, Indonesia, Italy, South Korea, Malaysia, Mexico, Norway, Philippines, Poland, Romania, Russia, Singapore, Sweden, Taiwan and Thailand.

Where in the world did the Swedish automaker hide its treasure? Well, that is for participants to find out… The mystery thrills everyone… And it puffs out fumes of eagerness like the Volvo muffler. And the increasing breathtaking sensation makes the competition more intense. Tens of thousands of online treasure hunters across the globe vie to find a chest. To inspire, entertain, or even distract all would-be pirates on their quest for the treasure, Volvo offers up some other great watery mysteries from over the ages.

“Okay, okay. Maybe it is a stretch to call The Hunt one of the greatest mysteries of the deep, but it certainly has got a lot of people flummoxed,” said Linda Gangeri, the national advertising manager for Volvo Cars of North America. “We thought some of our more prodigious participants might enjoy pitting their wit and skill against some age-old mysteries… but even if they solve them, the only way to get your hands on Volvo’s treasure is by joining our Hunt!”

Just days after Volvo launched its latest treasure hunt, the company has revealed some spots where it did not sink the treasure. “Three-quarters of the earth’s surface is under water, so finding a sunken treasure chest is not going to be easy,” said Volvo’s Linda Gangeri. “We want our hunt to be challenging, but we don’t want participants to become discouraged, so we thought we’d help narrow the playing field by revealing places where ‘X’ doesn’t mark the spot.”

Some of the more rational sounding places where the treasures are not found include the Dead Sea, the Red Sea, the Caspian Sea, and Sea World. Even though the hunt started on 4 May, there is still time to join. Volvo is calling more participants aged 18 years and older to visit a Volvo retailer to pick up a special pirate chart then register at www.volvocars.com/thehunt any time between May 4 and May 29. The first person from each of the participating markets to finish the online hunt will compete against one another in one final online challenge June 2. To participate in the global head to head, players will be required to present an original pirate chart upon conclusion of The Hunt. Winners will only be eligible if they can produce the pirate chart.

Once registered, participants set sail on a virtual high seas adventure and receive clues as they solve a series of challenging and fun online puzzles. Enthusiasts can join The Hunt and can catch up with other participants if they correctly answer the puzzles posted online. As the contest progresses, the puzzles will become more and more hard to solve.

The first of those 22 individuals to solve the final puzzle will be named the winner and will receive a trip to the burial location to retrieve the chest filled with $50,000 in pirate gold and a key to a brand new Volvo XC90.

“Last summer, we held a treasure hunt to find a buried Volvo XC90 V8 to tie in with Disney’s Pirates of the Caribbean: Dead Man’s Chest and were blown away by the success – more than 100,000 participants from around the world joined in,” said Linda Gangeri, national advertising manager for Volvo Cars of North America. “This year, with more countries, more booty and all the early interest, we’re really excited to set sail.’ So, come join The Hunt!”



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The Many Different Items you Can Find in Hunting Stores

Thursday, February 19th, 2009
Muna wa Wanjiru asked:


Hunting stores are the perfect place for the hunter to stock up on various items that are required for hunting. These stores can be the conventional store where you walk in and personally select the merchandise. On the other hand today’s technology has also made it possible for the hunter to buy their hunting gear and supplies from online stores. These two options allow hunters a greater variety and choice of items to buy.

In both of these hunting stores the hunter will be able to choose from a vast choice of hunting clothes, guns and rifles. They will find accessories for day time hunting as well as night hunting. The many different supplies will range from the entire length of hunting activities including those of fishing – both in rivers and the deep ocean waters.

In these hunting stores you will be confronted by many different types of hunting equipment, clothes and accessories. You may want to narrow the field of searching by listing only the items you will need for your hunt. The best way to choose what you want from these stores is to know the game you are after and the season of your hunt.

Once you have found all of this information out your next step is to identify the clothes you will require. These can be denim jeans, sturdy boots, a hunting jacket, sweaters and a comfortable shirt. Sometime you might want to look at the camouflage clothes which are available.

These items of clothing are long sleeved tee shirts and coveralls in shades and patterns of the forests. A face mask is another essential piece of clothing you should look at when you are in the hunting stores. Besides buying clothes you might need to look at the products which will take away your human scent.

You will also find a goodly amount other equipment for hunting at these stores. There are section where you will be able to buy protective gear such a pepper spray and mace. You will also find various items to help you dress and prepare your caught game while you are in the field itself. Additionally you will be able to purchase books on hunting, training hunting dogs, cooking and preserving game and game hunting in various other countries.

Many hunting stores also carry other items hunters need such as equipment for staying overnight in the field and night time hunting. You will however find different sections for these two activities. In the items for camping, your hunting store should be able to provide you with a selection of sleeping bags, tents, stoves, airbeds and even hydration packs.

The many different items you can find in hunting stores are too vast and diverse to list here. The best way to find what you can buy is to visit your nearest hunting store and see what treasures you can unearth to make your next hunting trip an enjoyable outing and a successful hunt.



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Volvo’s Treasure Chest Sleeps With the Fishes

Saturday, February 7th, 2009
Glady Reign asked:


In an interesting pace of events, it seems like the ultimate pirate to win Volvo Cars Corp.’s treasure. The Swedish automaker upped anchor, at least momentarily, on the last vital leg of its online treasure hunt. The Hunt will not be unearthing the $50,000 treasure anytime soon because Odyssey Marine Exploration, Volvo’s partner, has happened upon an actual million treasure instead. The retrieval of the treasure will hang in the balance until tumult dies down over the discovery of real life treasure by Odyssey.

Volvo’s treasure chest full of $50,000 worth gold doubloons and a key to a new Volvo XC90 is located in a secretive area called the ‘Black Swan’ somewhere in the Atlantic Ocean. But reports are claiming that a Spanish coastal town court of La Linea has “issued an order for the Spanish Guardia Civil to detain any Odyssey vessel should it leave the port of Gibraltar,” which has brought about an abrupt stop to the Swedish automaker’s retrieval plans.

Earlier this year, the automaker picked Odyssey to sink a treasure chest to create a bona fide, thrilling treasure hunt to promote Disney’s ‘Pirates of the Caribbean: At World’s End.’ Disguised in secrecy, Odyssey scouted locations in the Western Mediterranean and zeroed in on a perfect spot off the coast of Gibraltar.

“We thought sinking a real treasure chest, filled with $50,000 in gold doubloons and a key to a new Volvo, and creating a global treasure hunt for 22 markets was challenging,” said Linda Gangeri, the national advertising manager, Volvo Cars of North America. “But that was, quite literally, a drop in the ocean compared to the storm our attempted retrieval process has stirred up.”

While thousands of hunters from around the globe struggled to find the treasure booty, Odyssey struck gold and silver of their own in the Atlantic Ocean with the discovery of an estimated $500 million in coins from the Black Swan. When the discovery was made public, queries started pouring in as to the real origin of the ‘Black Swan.’ Was it Spanish wreckage or something else? For security reasons, Odysey refused to reveal the exact location of the Black Swan. Hence, it found itself in the middle of a media storm.

“When we discovered the ‘Black Swan,’ international interest in the find was amazing,” said Greg Stemm, a real-life shipwreck explorer and the co-founder of Odyssey. “Even though we have been very clear that it’s in the Atlantic Ocean, outside any country’s territorial waters, when Spanish authorities saw that we’d been out near Gibraltar in March, some unfortunately jumped to the wrong conclusion. Until very recently, we were contractually bound not to reveal our arrangement with Volvo, so without a real explanation of why we had deep-sea exploration equipment out there, it’s easy to see how imaginations could run wild.”

The winner, 23-year-old Alena Zvereva from Ekaterinburg, Russia, will receive $50,000 and a new Volvo XC70. Volvo, however, is not giving up on its retrieval plans yet and is committed to exploring every possibility to salvage the treasure from its watery depths.

“We wanted an adventure, and we certainly got one,” said Gangeri. “Real-life shipwreck exploration is uncharted waters for us, and Odyssey did warn us that you never know what will happen out on the high seas. They have been an excellent partner throughout all this, and they helped make this contest one of the most authentic, exciting promotions of the year. Now, pirate story or not, we’re putting everything we have toward raising a thrilling–and happy–ending.” Controversies move swiftly as the Volvo wiper blade and it makes everyone so keyed up.



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